Social media marketing has in the recent past proved to be the best way for a business person to publicize his or her online business and twitter has provided such an opportune platform for this purpose owing to the fact that the network has a very huge audience that could prove to be your potential clients as well. So with the new feature that twitter has developed known as twitter polls business proprietors can now be able to improve on their marketing and drive sales for their business in the long run.

Twitter polls will help you seek the public opinion concerning issue and by creating a poll that is geared towards gathering information on your line of business; then you can be able to make the necessary changes that will suit what it is the market wants and be able to satisfy the demands of your clients. Knowledge is power and by knowing what exactly your clients would want and what they like, it could prove to be a very crucial step because now you will make informed decisions and be able to create an efficient supply and demand chain that is effective by acting on the information that you gather.

Using Twitter Polls for Business

Twitter polls have become an option to engage, entertain and survey social media audience. It is a handy tool that enables you to get into the heads of your audience while creating a participatory and more engaging experience around your business. This feature saves you the trouble of choosing an option among many by having the audience direct your hand. When used effectively, twitter polls can contribute positively to your business.

During branding of a business or rebranding, you can let your followers guide you though not entirely process.  Through twitter polls, you can easily choose designs that will be appealing to the target market. Posing a question of the color combination or the sentence case to use for your headline will give answers of what the audience like. The beauty of this is that the audience give the view of what will attract their attention at the end. They will give you their expectation of the final product.

When you are planning an event of your business, it can become troublesome especially choosing the venue. This because, a pleasing event environment is vital for any business. You can ask your guest if they enjoy a particular venue, the kind of beverages and food they like. When they give their views, then you can easily choose the best way to entertain them. To top it all, you can ask them if they are planning to attend the event. This will ensure that you will be prepared well ahead of the event. During the event, Twitter polls can be used to engage the guests. This captures their attention and makes the event enjoyable too. After the event, the guest will probably follow the account you used to send them the polls. That’s a win-win.

Twitter polls can also be used in product sales. You can poll your followers by allowing them to choose for instance a product discount. For example a 15% discount on particular product or service that you sell. At the end of the poll, you will be assured of the reception of the discount or that sale.

When a business comes up with a particular product, its main aim is to satisfy customer need. Therefore it is good to do a follow up on whether the product or service is really satisfying the clients’ need as intended. When doing this, Twitter Polls can be handy tool. You can poll your clients enquiring them whether they are satisfied with your product. The poll will guide you in improving your product appropriately.

Businesses usually do hold campaigns and definitely, they require support from their audience. Using twitter polls creates awareness of your intention of having the audience involved in the planning of the campaign. Polling the audience on the celebrities to invite, the variety of events to do during the event can be very useful. Though this should be done based on your own culture and the kind of campaign you intend to hold. As seen, Twitter polls, when used effectively can be very beneficial to your business in many aspects.